Petri Lehtinen
Pipedrive consultant and trainer from Rovaniemi, Finland. I help SMEs build sales that work better – Pipedrive, automation and AI in practice.
- 14+years in sales and CRM
- 200+projects
- 66°30′ NRovaniemi – remote across Finland and beyond
pipedrive Affiliate Partner
- 📍 Rovaniemi, Finland
- 💼 14+ years of experience
- 🏆 200+ projects
A pioneer in sales digitalisation
I’m Petri Lehtinen. I have helped hundreds of SMEs get everything out of Pipedrive — since before it was a trend.
My background is in sales and sales management. I’ve seen how the right CRM changes a company’s results — and how the wrong (or badly implemented) system just frustrates salespeople.
That’s why I don’t just install systems — I make sure they actually work. In real everyday work, with real people.
Background and experience
Over the years I have worked as a sales director, entrepreneur and consultant. I know what managing a pipeline means in a busy day, and I know what salespeople really need — not just what they ask for.
In addition to Pipedrive, I specialise in automation tools (Make, Zapier) and using AI in sales teams’ everyday work. My special field is the events industry, where I also work through Eventlink Promotions Oy.
How I work
I don’t believe in one-size-fits-all. Every company’s sales process is different, so every project starts with listening — not with selling a system.
My goal is that when the project is done, your team can use the system on their own — and wants to.

Let’s talk about boosting your sales
Free 30-min assessment call — no commitment.
